Creating videos is only half the battle-the other half is making sure patients and prospects can find them. Strategic video SEO is one of the best ways to boost visibility for healthcare organizations.
SEO Tips That Drive Results
- Use Video Schema: Adding structured data helps search engines understand and surface your video in results.
- Embed Wisely: Place videos on high-traffic pages (like Find-a-Doctor) to increase engagement.
- Optimize Metadata: Include clear titles, descriptions, and keywords related to healthcare services.
- Create Transcripts & Captions: Improves accessibility and search engine indexing.
How Cyrano Makes It Easier
With Cyrano, every video is automatically optimized for SEO-friendly embeds and metadata, ensuring hospitals don’t just create video-they maximize its impact.
The payoff? More search visibility, more patient engagement, and stronger provider brands.