As technology continues to improve and reshape the landscape of the healthcare industry, it will be important, if not the standard, to incorporate video into the informed consent process.
In the healthcare industry, ensuring informed consent is an important part of ethical practice. Patients have the right to fully understand their medical condition, proposed treatments, potential risks, and alternatives before making decisions about their care.
As defined by The National Institute of Health, “ Informed consent is the process in which a health care provider educates a patient about the risks, benefits, and alternatives of a given procedure or intervention.”
Traditionally, informed consent has relied on paper forms and verbal discussions. However, there are challenges involved that make it difficult for patients to fully understand their treatment options. These include:
- Complex medical terminology and intricate procedural details
- Both patients and healthcare providers are often pressed for time
- Healthcare providers frequently engage with patients from diverse educational, cultural and linguistic backgrounds
Cyrano Video provides hospitals and healthcare facilities with the solution to these challenges through video-based informed consent which allows patients to review the information at their convenience. They can watch the video multiple times, pause to look up terms, and involve their families in the decision-making process.
Visual aids, animations, and demonstrations can break down intricate concepts, making them accessible to patients of all educational backgrounds. Patients who use sign language for communication can also benefit from video presentations that include sign language interpretation, this reduces the risk of miscommunication and helps guarantee that all patients receive the same accurate details about their care.
In the unfortunate event of disputes or legal issues, video documentation can also provide a clear record of the information presented, the patient’s understanding, and their agreement. Through Cyrano Video’s platform, analytics provide precise details of when patients watch, or don’t watch, a video from their physician. This documentation can serve as evidence that the informed consent process was conducted in accordance with the highest standards of care.
Through enhanced understanding, personal connection, standardization, accessibility, and legal protection, video-based informed consent benefits patients, healthcare providers, and the industry as a whole.
Video is a powerful tool that is allowing organizations to take a step in the right direction toward patient-centered care. By using Cyrnao’s solution, Physicians can quickly and consistently create informed consent videos for any patient or procedure in just 4 easy steps.
To learn more about the process, visit our Video Messaging blog!
