Cyrano Video’s Blog
Learn all about what our next-generation video solution can do for you! If you have questions about the ins and outs of modern video production and marketing, find your answers here.
Scaling video isn’t just about producing more content. For health systems, success hinges on solving four critical challenges: Cost, Control, Consistency, and Compliance. Ignore any one of them, and...
Why Healthcare Needs Its Own Video Strategy Most healthcare organizations still default to YouTube because it’s easy, cheap, and familiar. But that’s not a strategy – that’s a shortcut....
The Compliance Headache Marketers want to tell compelling stories. Legal wants to mitigate risk. And IT just wants everything to be secure. In healthcare, these departments often clash –...
Let’s Talk About Risk When it comes to video, most healthcare marketers think about engagement first. But there’s a silent risk growing on many hospital websites: third-party video platforms...
Why Video SEO Matters More Than Ever Video has become an essential part of healthcare marketing. Whether it’s a provider bio, patient testimonial, or service explainer, video helps hospitals...
In today’s healthcare world, the patient journey often starts with a search bar—not a waiting room. Before a new patient ever schedules an appointment, they’re looking online to find...
